Judging
The spirit of the Mindful Awards is to highlight the Mindful products, solutions and companies within the crowded CPG industry.
We intentionally keep the submission process simple, focused on nominees addressing the question – “How does your company or product mindfully impact the market?”
The judging process is also streamlined. All award nominations are fully analyzed, evaluated and scored by our expert panel of judges, representing a mix of CPG marketing and culinary experts within the industry.
The evaluation criteria for the Mindful Awards program are focused around the concept of mindfulness. We have developed the evaluation criteria and a corresponding set of assessment tools and scales that we believe allow for a fair, honest and equitable assessment of each entry.